![]() If you’re hungry, look away now because here are fifteen examples of cool food packaging design.ġ. So below I’ve picked out some creative, some innovative, and hopefully inspiring food packaging. In general terms, the packaging design should attract attention, it should make the product appealing, and it can impress us with creativity. How is this related to web design? Well, good design is good design, and many of the concepts will be the same regardless of where the design is used. The value corn flakes are cheaper to buy, but they look cheap, too. Although both show similar information - a logo, an image, both have white space – it is the use of strong colors, a larger bolder image and the nutritional information on the pack on the left which conveys a richness. ![]() If I came across either of these for the first time, to me, the Kellogg’s pack looks infinitely superior and more appealing. ![]() If we haven’t tried, or seen a product before, the packaging is what’s going to draw us in, make us pick the box up and read more about it.Īs a simple example, let’s take cornflakes in the supermarket. Whether it’s a combination of colors, interesting logos or the promise of what lies inside, food packaging is something the vast majority of us look at every day.
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